How a page links out shapes how engines flow authority. Paste a URL — we count internal vs external links and the rel attributes (nofollow / sponsored / ugc) on each.
A link profile is the breakdown of every hyperlink on a page — how many point to your own site (internal) versus other domains (external), and what rel attribute each carries: nofollow, sponsored, or ugc. It matters because internal links route crawl budget and ranking signals to your key pages, while external dofollow links quietly pass authority off your site; getting the mix and the rel tags right controls what search crawlers and AI answer engines treat as your endorsement.
A link leak is an external dofollow link that passes your page's ranking authority to another domain without any rel restriction. Auditing them lets you decide which outbound links to keep open and which to mark nofollow.
All three stop a link from passing full ranking credit, but they signal why: nofollow means 'not editorially endorsed', sponsored means 'paid or affiliate', and ugc means 'user-generated'. Google recommends the specific tag over a generic nofollow.
There's no fixed limit, but a page stuffed with external dofollow links dilutes internal linking and can look manipulative. Keep external links purposeful and reserve dofollow for sources you genuinely endorse.
Nofollow links don't pass ranking authority, but they're still crawled and can shape how search and AI engines understand a page's context and the sources it references. Marking paid and user links correctly keeps your profile clean and trustworthy.
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