semantic audit

Find the pages quietly fighting over one meaning

Ordinary checks compare words. We compare meaning — and surface pages that quietly compete with each other and choke each other's rankings.

from $690one-off audit

Final price depends on site size & scope — confirmed before any work.

Semantic audit

How we read meaning: embeddings and triplets

Search and AI engines stopped reading words long ago — they read meaning. So do we: every page becomes an embedding, a vector of hundreds of numbers where closeness of vectors means closeness of meaning. “How to buy cheap flights” and “tricks to save on airfare” use different words, yet sit next to each other in meaning-space — and so compete for the same intent.

On top of that we break content into semantic triplets — “entity → relation → entity” links. A flights page, for instance, yields triplets like “Aviasales → finds → flights Moscow–Istanbul”, “airfare → is cheapest → on Tuesdays”, “low-cost carrier → flies from → Vnukovo”. Triplets reveal exactly which entities, routes and facts a page is about, so we catch the moment two articles describe the same route in different wording — “tickets to Istanbul” vs “Moscow–Turkey flight” — and quietly choke each other’s rankings.

The result isn’t keyword guesswork but a meaning-map of the whole site: where the meaning-level duplicates are, where a page body steals another’s route, where an article has drifted out of the site’s core — with a clear merge / differentiate / refocus verdict per pair.

the problem

You publish more but grow less. Several pages fight for one intent, so the engine can't decide which to rank — and ranks none of them.

the solution

We map your site by meaning: near-duplicate pairs, pages stealing a neighbour's topic, and content drifting out of your site's core — each with a clear verdict: merge, differentiate or refocus.

What's included

A map of meaning-level dupes and cannibalizing pairs
Pages stealing a topic from their neighbours
Content outside your site's topical core
A verdict per pair: merge / differentiate / refocus
A prioritized action plan

How it works

1

We read your site

All published pages — no server access needed.

2

We compare by meaning

By meaning, not words — catching paraphrase and hidden cannibalization.

3

We give a verdict

Each pair gets an action and a priority.

What's different

+Meaning, not words — we catch the paraphrase ordinary checks miss
+Latent cannibalization — when a page's body fights for someone else's query
+A ready plan: what to merge, differentiate, refocus

Questions

What is a semantic audit?

It analyzes your site by meaning — using embeddings and semantic triplets, not literal word overlap. It finds pages competing for one intent, hidden cannibalization and content outside your topical core.

How is it better than a normal content audit?

A normal audit compares keywords and text literally. A semantic audit compares meaning, so it catches paraphrase and hidden competition literal comparison misses.

Do you need access to my site?

No. Public pages are enough — the audit reads your live site.

What do I get?

A report of dupe pairs, cannibalization and orphans, with a verdict and priority for each.

See which pages fight each other

We'll send a breakdown for your site.

from $690one-off audit