# Author / E-E-A-T schema _Source: https://seomatrix.ai/tools/author-schema/_ --- ## What it does Author schema is Person JSON-LD structured data that names who wrote a page and states their expertise, credentials, employer and verified profiles in a machine-readable form. It hands ChatGPT, Perplexity, Google AI Overviews and Search an explicit, parseable author identity to attach to your content — the E-E-A-T signals engines weigh when deciding whose answer to trust and cite. Without it, a byline is just text an engine cannot verify. ## What it checks - **Person @type** — The root object that declares the byline is a real individual rather than free text, so engines can resolve the author as an entity and link them to the article they wrote. - **knowsAbout topics** — An array of the subjects or entities the author is an authority on, telling AI engines which questions this person is a credible source for and reinforcing topical E-E-A-T. - **sameAs identity links** — Links to the author's authoritative profiles such as LinkedIn, ORCID, Google Scholar or Wikipedia, letting engines cross-verify that the person is real and match them to their reputation across the web. - **hasCredential** — Machine-readable degrees, licenses or certifications (EducationalOccupationalCredential) that back the 'Expertise' and 'Authoritativeness' of E-E-A-T with concrete proof. - **worksFor / employer** — The Organization the author is affiliated with, tying their personal reputation to an established entity and adding institutional trust. - **jobTitle** — The author's role or profession, giving engines a plain-language handle on why this person is qualified to speak on the topic. ## How to use it 1. Enter the author's name, job title, expertise topics (knowsAbout), credentials and profile URLs (sameAs). 2. Copy the generated Person JSON-LD block. 3. Paste it into the page's — or reference it as the article's author — and validate it with the Schema Markup Validator (validator.schema.org); use Google's Rich Results Test once the Person is nested as an Article's author. ## FAQ ### What is Person JSON-LD and why do AI engines cite it? Person JSON-LD is structured data that describes an author as a machine-readable entity — name, expertise, credentials and verified profiles. AI engines use it to confirm who stands behind a page and how qualified they are, which raises the odds your content is trusted and cited. ### Where do I put the generated author schema? Paste the